marketing

How Can I Increase My YOUTUBE Videos Views to Make More Money

If the goal of your video is to boost YouTube views, well competition is tough; nonprofits are eventually competing against cat videos for their audience’s attention. Which means that nonprofit videos must be entertaining too – not just informative. If you can gather your audience with a compelling video, there’s a much greater chance that they will visit your website to learn more about your product, or campaign. But you have to draw people in emotionally first – make them laugh, cry, or make them think about something in a new and interesting way.

The first step to pulling people in is to have your video be seen. YouTube is the world’s second largest search engine (right after Google), and a great way to be found. Keep your audience and their search interests in mind when uploading your video, this way you can increase the chances people will find it and watch.

Here are 9 ways to increase the views of your video on YouTube:

  • Feature it on your YouTube page. Once you’ve added your video to YouTube, make sure to add it to the featured video on your front page, so people looking at your organization’s YouTube page should be able to see your most current video. This way your organization will look up to date, current and relevant.
  • Choose a good thumbnail. If you allow YouTube to automatically choose your thumbnail, it probably won’t be very attractive. Use your computer’s screenshot feature and capture an image from your video that is emotionally compelling and attractive, then upload it in your video settings.
  • Keep your title short and interesting. Your video title should not describe your video in a way that makes sense to your administration. Make your title viewer-centric, and think about what would make your audience want to click on a video. Keep it short – a short title that doesn’t get cut off is much better for click-throughs.
  • Create tags that will be good for SEO. Your audience is using YouTube as a search engine – so you should be too. Just think about what your audience is searching, and make sure those keywords are included in your video tags.
  • Write a good video description. Consider telling people a short story instead of describing the video. Keep it entertaining, and remember that the description area is not the place to hit messaging points.
  • Take advantage of the nonprofit annotations on YouTube. Annotations should appear at least 30 seconds into your video and right before the end of the video and make sure you provide a link where people can take action. Check and double check your links to make sure they’re going to the right place.
  • Upload a transcript of your video in other languages. By uploading transcripts of your video in multiple languages, your video will start appearing in those languages' searches. Transcripts alert YouTube of what keywords are featured in your video and greatly increase the chances that your audience will find you through YouTube search.
  • Post early and often. People don’t click on every link on social media platforms. Make sure you keep posting your video regularly for at least a month, do so by keeping your posts fresh; change the headlines and images you feature. This will boost your viewership dramatically by increasing exposure to new audiences.
  • Add a lightbox on your website. Your video is a great opportunity to let people know more about your business, no matter how people are coming to your website. As long as you have a lightbox, and your video is featured somewhere on the homepage of your site. Your video should be highlighted. It’s a new content and your audience and fans would love to see it.

Your video should be seen, and by taking a few small steps, you can dramatically boost the number of people who watch and engage with your video and your organization. You should not spend extra money on digital advertising. There are many ways to make a profit online, and one of the trendier ways is to earn from your YouTube views. Everyone wants to turn their passion into paychecks, none-the-less a one that has the potential to give you a passive income.

A lot of people have made it (some even became millionaires in a short span of time) with a legion of fans, lucrative sponsorships, and cool merchandise. According to current industry standards, you can only make about $1,000 per half a million views on YouTube. So, unless your video gets millions of views in a short period of time, you might need to also look at alternative ways to turn YouTube views to money.

Having said all that, this is still one of the best options if you would like to create passive income by turning your YouTube views to money.